Persistence paid off for nine-year Michelin licensee Koolatron Corporation in 2020, despite the difficulties faced by a global pandemic. The consistent, ongoing efforts led Koolatron to post a record year[…]

E-commerce has undoubtedly rocketed over the past few years, and has become even more important during the last year due to the global pandemic we are currently facing. Today, there[…]

Soles by MICHELIN got off to a great start to the year with over 23,000 followers on Facebook and over 9000 subscribers to the website. We smashed our annual targets[…]

ISPO, the world’s biggest and most famous trade fair for the outdoor sports industry, was this year a virtual exhibition, held in January. Their highly coveted awards were assigned digitally,[…]