Earlier this year MLL introduced a new set of guidelines to help our licensees create more impactful and consistent Michelin branded products and packaging designs. Many licensees have already started[…]

Events are a great way for all Michelin Group products and services to gain exposure and awareness to a targeted audience, but have you thought about collaborating with Michelin Lifestyle[…]

Michelin Collectors Store pictures are not just any old pictures, they’ve been individually hand crafted and screen printed by French artists in a studio in Lyon using the finest quality[…]

This year’s European Vehicle Accessories Licensees Workshop was held for the first time in Central Europe in Warsaw, Poland. This had a special relevance for MLL as we started working[…]

Michelin Lifestyle operate out of offices all around the world: UK, France, Germany, China, Japan, South America and North America. Here’s an opportunity to meet our North America team based[…]