July 2022
French licensee, Le Chameau, recently launched their 2014 range of rubber boots. The high-performance natural rubber boots combine the quality of Michelin’s agricultural tyres and Le Chameau’s unique expertise in[…]
French tennis licensee, Babolat, recently held their International Distributor Conference. The conference took place in Barcelona from 28th and 30th April at the Hotel Santos Porta Fira considered the[…]
South American footwear licensee, Blas Corp, recently held a launch event in the Atacama Desert in Chile. The event was to launch the new MICHELIN trail running shoes to distributors[…]
MLL recently signed a licence agreement with Jihua Vestar Hong Kong Science & Technologies Limited (JVHK). This is a new joint venture between the Chinese Jihua Group and the Italian[…]
Chinese Automotive licensee, NFA, have been busy developing some new MICHELIN automotive accessories. The following products are due to be launched in the coming months: NFA have been busy developing[…]
The MICHELIN Stealth wiper blade was recently named as Product of the Year 2014 by Auto Express Magazine. The UK publication announced the news at its awards ceremony in Birmingham[…]
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