July 2022
What is new?
July 14, 2022
July 14, 2022
Most Recent
License Global magazine produces an annual report which tracks the retail sales of licensed merchandise from the worlds most powerful brands across every segment of consumer products. 2019s results have[…]
Earlier this year MLL introduced a new set of guidelines to help our licensees create more impactful and consistent Michelin branded products and packaging designs. Many licensees have already started[…]
Events are a great way for all Michelin Group products and services to gain exposure and awareness to a targeted audience, but have you thought about collaborating with Michelin Lifestyle[…]
Michelin Collectors Store pictures are not just any old pictures, theyve been individually hand crafted and screen printed by French artists in a studio in Lyon using the finest quality[…]
We are proud to announce that Global Michelin licensee Wheely-Safe is celebrating after winning not one but two prestigious industry awards. MICHELIN Wheel Safe, the security and tyre pressure management[…]
This years European Vehicle Accessories Licensees Workshop was held for the first time in Central Europe in Warsaw, Poland. This had a special relevance for MLL as we started working[…]
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