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MICHELIN LICENSING VIDEO
In line with Michelin’s Global Motion for Life campaign, Michelin Licensing has created its own business line video to reflect our core activities. The video is a 1st for Michelin Licensing, and to be[…]
Category: News
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MICHELIN SHOD HYPERCAR TRANSCENDS TO MODEL WORLD
Rimac Nevara is a new generation of electric hypercar, equipped with Michelin tyres. Capable of speeds up to 412km/h and acceleration of 0-100km/h in 1.97 seconds, the Croatian creation retails[…]
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AWARD WINNING WINQS SET TO START SUSTAINABLE SPORTS REVOLUTION
New German brand, Winqs, were the latest footwear with MICHELIN soles to win an ISPO award at the outdoor sports industry’s leading show in January. Winqs carry performance and sustainability[…]
WATCH OUT FOR THE MICHELIN STARRED RESTAURANT SIMULATOR GAME
Michelin Licensing and Michelin Guide have been working alongside software developer NACON and development studio Cyanide, to create a brand new restaurant simulator game, which will be released later this[…]
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Take MICHELIN soles on your next adventure
It’s not too late in some parts of the world to catch the last of the winter snow and sun, and Michelin can accompany you every step of the way.[…]
Michelin launch Radius Beam Blade in Europe
Michelin Licensee, Pylon (Qualitor Automotive), have extended the launch of the latest Radius Beam blade to Europe with a comprehensive 360 degree marketing campaign rolled out across UK, France, Spain[…]
