This year’s European Vehicle Accessories Licensees Workshop was held for the first time in Central Europe in Warsaw, Poland. This had a special relevance for MLL as we started working[…]

Michelin Lifestyle operate out of offices all around the world: UK, France, Germany, China, Japan, South America and North America. Here’s an opportunity to meet our North America team based[…]

Michelin Lifestyle are pleased to announce the launch of a brand new Facebook page, ‘SolesbyMICHELIN’. From 18th March, the social media account which aims to raise awareness for and support[…]

Michelin Lifestyle has launched another new collaboration with T-shirt brand UNIQLO, following the success of their previous venture together in 2017. The ‘Brands Masterpiece’ series is a brand-collaboration project that[…]

Following the launch of the Michelin Collectors Store last year, the range has been extended to include 4 new products. Racing ahead, the new Racing Bibendum figurine is hand crafted[…]