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Spotlight on Babolat
Founded in Lyon, France, in 1875, Babolat invented racquet strings and is the worlds oldest company specialising in racquet sports. Babolat has built its reputation by offering products at the[…]
Author: Dawn Cooper
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Clermont-Ferrand to rent out MICHELIN Electric Bike!
SMTC have decided to offer the MICHELIN electric bike as a new mode of transport in the city of Clermont-Ferrand, France. SMTC are the company who manage the transport systems[…]
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Babolat holds Faster to the Ball Festival
French licensee, Babolat, recently ran a Faster to the Ball Festival with the footwear in the spotlight. The festival allowed tennis players, media, and influencers to test the Babolat shoes[…]
More MICHELIN-branded Footwear to launch
New MICHELIN-branded footwear is under development for both the Mexican and Canadian markets. Mexican licensee, Comercer, will present new ranges of their shoes at the SAPICA show in August […]
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Rubber boots at SIMA Show
At the recent SIMA show, the Michelin Agricultural department had a large booth to exhibit Michelin and Kleber Agricultural tyres. MLL took advantage of this to display the new range[…]
MICHELIN products at Feira Feicon
South American licensee, Cobimex, recently exhibited at the Fiecon Fair in Sao Paolo, Brazil. MICHELIN products on the stand included hand tools, pressure washers, compressors and ait tools. The show[…]
