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Michelin Licensing Newsletter - Internal

Michelin and cosmo connected enhancing safety for bikers in Asia

0
  • by Dawn Cooper
  • in Auto Archive
  • — 29 May, 2018
  • cosmo-connect
  • cosmo-connect-2

Michelin has joined forces with fellow French company Cosmo Connected to commercialise a connected brake light for both motorcyclists and cyclists in China and Thailand.

The device is simple yet ingenious. Firstly, it allows motorcyclists or cyclists to be more visible on the road, by attaching to the back of any helmet and showing their deceleration at eye level. Secondly, it alerts friends, relatives and/or emergency services in case of an accident, by detecting collisions.

Dedicated to cyclists, Cosmo Bike also integrates flashing lights that allow other road users to better anticipate their manoeuvers, and to safely navigate while in traffic. This device was already been awarded three CES Innovation awards in 2018.

Romain Afflelou, president of Cosmo Connected commented “This partnership with Michelin offers Cosmo Connected an unprecedented expansion into a massive market. Michelin, leaders in the tyre industry, has chosen and acknowledged our technology and its benefits. This is a mark of distinction that makes us incredibly proud! More importantly, we can accomplish together our objective to increase road traffic safety, worldwide, with a new standard of security”.

Cosmo Connected are already established in Europe without the Michelin partnership. For more details on the products visit: www.cosmoconnected.com

 

Michelin and Cosmo Connected – Enhancing safety for bikers in in Asia

Tags: Issue 36

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