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INTRODUCING TWO NEW DIGITAL PLATFORMS FOR 2016! The New Global Michelin Lifestyle Website: www.michelin-lifestyle.com This consumer facing website is at the very centre of the new Michelin Lifestyle digital approach,[…]
Monthly Archive: March 2016
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Get 30% discount off the latest trail running shoe from Salewa.
Kick-start your training regime and put a spring in your step with a brand new pair of high performance training shoes. Michelin Lifestyle have for some years been working with[…]
MLL Strengthen Global Communications Team
In order to help achieve MLLs ambitious growth plans for 2016, two new positions were created within the team. Calum Hassall joined in November 2015 as Global Digital Communications Manager.[…]
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On-line promotion trial for Pylon wiper blades
Michelin Lifestyle, in co-operation with wiper blade manufacturer Pylon, have launched their first on-line digital promotional campaign together. The objective is to increase awareness and sales conversion of the Stealth[…]
Kempa sponsor Swedish and German Handball Federation
Handball, although little known in some nations, is now the second biggest sport in Europe after football. The European championships in Poland earlier this year attracted over 1,200 media representatives[…]
