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MICHELIN Wiper Blades to Launch in Europe
Given the sustained success of MICHELIN Wiper Blades in North America and Canada, and the recent successful launches in other regions such as Asia, South America and the UK –[…]
Monthly Archive: September 2014
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Spotlight on JV International
MLL signed a licence agreement with Jihua Vestar Hong Kong Science & Technologies Limited (JV Hong Kong). The agreement sees MLL and JV Hong Kong working together to develop a[…]
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MLL Products to be at the Paris Motorshow
MLL have once again been invited to include its products in a display on the Michelin booth at the upcoming Paris Motorshow. The French automotive show will run from 4th[…]
Licensees Work Together for Automechanika
MLL and eight of its licensees have worked together to deliver a MICHELIN booth at the next Automechanika show; held in Frankfurt, Germany, from 16th to 20th September. The Licensees[…]
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European Licensee Workshop held in Sunny Stoke!
On 3rd and 4th July, MLL held its annual European auto accessories licensee workshop. There were 16 representatives from seven different licensees (Annovi Reverberi, Custom Accessories, Fiac, Finatech, Impex, Matrix[…]
InFocus Internal Communications
One of the key focuses for MLL so far in 2014 has been to develop and implement an Internal Communications Strategy. Here, MLLs Head of Marketing and Communications, Michaela Burn[…]
